Senior Product Marketing Manager - Data Security



Marketing & Communications, Product
United States
Posted on Friday, August 18, 2023

Cohesity is on a mission to radically simplify how organizations secure and manage their data, while unlocking limitless value. As a leader in data security and management, we make it easy to secure, protect, manage and derive value from data—across the data center, edge, and cloud. At Cohesity, we're a group of builders and go-getters who are committed to doing the right thing. We encourage you to come as you are, as our differences make us stronger.

We’ve been named a Leader by multiple analyst firms and are prominently featured in the Forbes Cloud 100 and CRN’s Coolest Cloud companies.

Join us and we'll lead the way together.

Cohesity is on a mission to radically simplify how organizations manage their data to unlock limitless value. We make it easy to back up, manage and derive value from data while protecting data against ransomware attacks. At Cohesity, we’re encouraged to think big and we take on dynamic goals that require innovative thinkers. Obsession with our customers keeps us humble and drives us to keep learning.

We’ve been named a Leader by multiple analyst firms, and are prominently featured in the Forbes Cloud 100 and CRN’s Coolest Cloud companies.

Want to supercharge your impact and create amazing results that accelerate Cohesity’s growth?

We are looking for a dedicated B2B product marketer to join a high-impact, revenue-driving PMM team. Cohesity is looking for a Senior Director, Product Marketing to drive and lead GTM for our data security and management products. This role will own Cohesity’s growing security portfolio and lead across the company to drive our broader product strategy, including with our strategic partners, OEMs, GSIs and SPs.

How you'll spend your time here:

  • Own go-to-market activities and execution for all data security products to raise (internal and external) awareness and grow the pipeline
  • Work closely with product management, sales, and marketing to understand customer requirements and develop target personas
  • Develop clear, differentiated persona-based messaging and positioning for security portfolio and broader product suite
  • Define and implement a content strategy to drive awareness and demand generation campaigns, including public-facing solution collateral, white papers, thought leadership content, videos, presentations, blogs, etc.
  • Evangelize security story and Cohesity Data Cloud to analysts, press, prospects, and customers—in meetings, webinars, conferences and tradeshows
  • Represent the company and products/solutions at various speaking engagements, conferences, media and analyst briefings
  • Collaborate with the sales and partner enablement teams to develop/support sales enablement collateral, such as training presentations, cheat sheets, internal field communication, etc.

We'd love to talk with you if you have many of the following:

  • 5+ years of Product Marketing experience in a relevant enterprise software organization. Experience in backup and recovery and/or disaster recovery is preferred but not required
  • Strong storytelling skills, including excellent written and spoken communications
  • Ability to identify customer needs and effectively position differentiated B2B products/solutions in a manner that resonates with various target audiences - technical users, economic decision-makers, field teams, partner community, media, analysts
  • Must be a self-starter with an owner mentality who enjoys working in a fast-paced software start-up environment
  • Bachelor’s Degree or equivalent preferred


Disclosure Pursuant to Applicable State Equal Pay Transparency Laws - This position has a starting pay range as listed below. Actual salary depends upon many factors, including a candidate’s skills, qualifications and experience, location, and salary expectations, and therefore a starting salary at the low end, high end, or even above the stated range may be offered. This position may also be eligible for bonus compensation, commission (if in a sales function), and/or equity grants. Additionally, full-time employees are eligible to participate in our comprehensive benefits framework, including health and wellness benefits, vacation, paid holidays and refresh days, 401(k) retirement plan, life and disability insurance coverages, and other benefits the Company may offer from time to time.
US Pay Range
$119,200$149,000 USD

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Equal Employment Opportunity Employer (EEOE)

Cohesity is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.


Cohesity may require employees who enter its offices to be fully vaccinated against the COVID-19 virus and to provide documented proof thereof. Cohesity will comply with applicable law regarding the reasonable accommodation of individuals who are not vaccinated because of a sincerely held religious belief, disability or medical condition. This vaccination requirement does not apply to employees who work remotely and do not enter Cohesity offices.